this is either a tough one, or an easy one. i reckon the former.
i need a regular stream of personal finance news articles for the United Kingdom personal finance market. the website is focused on providing secured loans, remortgages etc... a related site handles debt management.
this is the most over seo'd, most over affiliate-marketing'd markets out there, and there is untold drivel on countless sites. i don't want drivel. i want one or two articles a week, based on real current events in this market, and relevant to people seeking loan / mortgage products.
a flair for capturing essential concepts, and a dry wit will win the day.